
Olipop Campaign
Olipop is a modern soda brand that blends nostalgic flavors with functional health benefits. Founded in 2018 by Ben Goodwin and David Lester, the company set out to create a delicious, gut-friendly alternative to traditional sodas. Our goal for this campaign was to align Olipops fun and fresh brand image with the benefits of consuming it. We want consumers to understand that Olipop is so much more than your average soda, yet its so good you won’t notice the difference.
Creators
Mia Grust, Anne Gainer, Abby Gosh